Podcast Success Blueprint Phase 3 – Time to Market

Now it’s time to market, launch your podcast and get it out into the world. This episode is about the Phase 3 of Podcast Success Blueprint. Michelle discusses the 4-week launch plan and some tips to successful social media marketing. 

Don’t miss:

  • Two different metrics that you want to watch for
  • Repurposing your content
  • Things you might want to consider on YouTube 
  • Your social content and content strategy 
  • Why you need a podcast management team
  • Amplifyou podcast management

About About the Host:

Michelle Abraham – Podcast Producer, Host and International Speaker.

Michelle was speaking on stages about podcasting before most people knew what they were, she started a Vancouver based Podcasting Group in 2012 and has learned the ins and outs of the industry. Michelle helped create and launched over 30 Podcasts in 2018 and has gone on to launch over 200 shows in the last few years, She wants to launch YOURS in 2022!

14 years as an Entrepreneur and 8 years as a Mom has led her to a lifestyle shift, spending more time with family while running location independent online digital marketing business for the last 9 years. Michelle and her family have been living completely off the grid lakeside boat access for the last 4 years!

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Transcript
Amplifyou Intro/Outro:

This is Amplify You the podcast about you discovering your message and broadcasting it to the world. If you're a coach, author or speaker, you'll want to tune in, if you're looking for the best return on your time investment, to get your message out to the world in a bigger way, we're giving you full access behind the scenes look of how we're running our podcasts, how our clients have found success, and what you can do to launch your podcast today, the world needs your message. I'm Michelle Abraham, the host, join my family as we unleash your unique genius and find the connections you need to launch your venture today. Join us and let's get amplified.

Michelle Abraham:op my content strategy is for:Michelle Abraham:

All right, Jared, if you need to know where you find a good I can't see well, we're all here amplify you is. That's the thing that we do. We've launched over 300 shows, we manage anywhere between 50 and 75 shows a week. Our team is your experts. We have three or four people with each show that are doing everything for you. You have one dedicated podcast manager, that's your person, we have a completely done for you service. So you actually record and then our team will take it, we'll edit it will visually edit it, audio edit it, we'll put the interests and interests together, we will even write your show notes on some packages, we will publish your show, we'll give you back cover are designed with your guests on there will give you back your video ground that you can promote on social media. And some packages include us doing more social media stuff, and it's makes it super easy. So that all that you're required to do is record we've heard from our clients and I know from doing it myself to beginning to begin with about five hours of time is what it takes to published between recording Publishing and Editing a show each week and promoting it. If you take those five hours, and you times that by four, that's 20 hours a month of your time, our team can make you money, you pay our team to take over this 20 hours, you can make a heck a lot of more money in your business then you can do to pay us to do your podcasts for you. So we're just giving you back that time, so that you can focus on what you do best. As we like to say we like to keep our clients in the zone of genius, your zone of genius, I can tell you is probably not editing videos and audio. Probably not creating cover art by me. But even so you probably it's probably below your pay grade. If you're the CEO of your business, you're the entrepreneur, it's probably not worth your time to learn how to do all those things when you can just have a team do it for you. So that's why we started a podcast management. That's why we love podcast management because we can allow our clients to just do what they do best. And then we could do what we do best and help you get it out there. Here's our repurposing thing. So kind of play around with this, put your podcast content idea here, and then see how many different pieces of content you can get from your podcast episode. So how many different ways so we've got blog posts, audio grams, video, grams, social media posts, Coke cards, Treatibles, LinkedIn posts, we've got shorter videos 70 different ways that you could create that content and put it out there. Also, as an extension, think about what I was saying before. So what else can you do to make money from that content down the road? Maybe you ask that one question to every guest maybe it's you're turning that into a book or I need a training programs. So think about how many ways you can repurpose that content.

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